LED for Creative Capital

Production:av are proud to have been involved with the University of Wales’ Creative Capital Event held at the East Winter Gardens in Canary Wharf London. The event brought together a diverse mix of people from across the UK and Europe to showcase the talent and creativity that the University has within it’s Newport campus. The centre peice of the event were three LED screens – one at the rear of the stage 2.5m high by 14m wide and then a screen on either side of stage at 2.5m by 5m.

Production:av were brought in by Tarren Production to manage and provide the interface between the various content providers and the display in the form of an ultra wide LED screen at the rear of the stage and a smaller screen on each side of the stage.

Content was provided from the University and external sources, as well as a Catalyst Media Server System supplied by Production:av for the three day event. The sources were fed into a Barco Screen Pro II system to enable the multiple layers and looks that the event required to be programmed quickly and recalled on the fly as the show evolved. Cameras were operated by students from the University, which were fed into the vision mixer, whilst feeds from the stage for Powerpoint and computer sources were also ingested and processed as required.

The Screen Pro II control system fed the screens with a DVI signal via a Fibre Optic to enable the control to be positioned at the front of house position. It also meant that a one to one pixel map was possible on the Hibino 6mm LED screens- several ‘Sandpit’ sessions required high resolution text which looked absolutely fantastic, whilst a series of fashion shows pushed the creative abilities of the system.

Production:av Ltd would like to thank Tarren Production and Pugh Associates for involving us in the event.

Cheltenham National Hunt Festival 2007

Production:av supplied the prestigious Cheltenham Festival with video services for the annual event. With little change in the brief for the 4 day event this year, Production:av supplied the control side to ‘The Centaur’, including equipment and personnel. Taking the feeds from the Racetech broadcast feeds, Production:av supplied vision mixing and control equipment to send the signal to the supplied LED Screen. During the Mornings and after the racing finished cameras were utilised to relay action on the stage to the Large screen. Powerpoint and DVD sources also made appearances through the course of the event, especially in the run up to Thursdays first ‘Ladies Day’.

Per Una Fashion Show
The first Ladies Day at the Cheltenham Festival was held on the Thursday of the 4 day event. The centre piece of the day was the Per Una fashion show held in The Centaur. Two shows where held prior to the days racing. Giving the Ladies present in the audience the chance to see the new collections available from April, the shows were well received.

Technically the shows were of minimal additional requirements to the system that was already in place. Two additional cameras attended to capture the event for later promotional purposes, with the footage being taken backProduction:av, and then to the main screen, and also being fed back to the racecourse control, from where the images were sent to the rest of the racecourse.

Production:av was delighted to be involved and recognised as part of an ‘extremely helpful and enthusiastic team’ by the Per Una staff- something that we provide to every client.